---
title: Experience Decisioning
slug: docs/5iKY-experience-decisioning
docTags: 
createdAt: 2024-08-14T05:47:17.700Z
---

Experience Decisioning helps  Frescopa to provide users with the right content at the right time. Frescopa has initiated a campaign to promote its offers based on user interest. When using the website, users will see a ribbon informing them about the current offers based on their interests, and when using the mobile app, they will see a banner with new offers.

### Web:



::::VerticalSplit{layout="middle"}
:::VerticalSplitItem
Sandro opens the Frescopa website and sees a ribbon on the top showing the fallback offer.

<font color="#3b9f0f">*Open the Frescopa website* </font>
:::

:::VerticalSplitItem


![](https://api.archbee.com/api/optimize/bAgVaanSi1tFmfc8PghaH/RHckD29zga_KBcWjObIhX_image.png)
:::
::::

::::VerticalSplit{layout="middle"}
:::VerticalSplitItem
Sandro joins the My Barista program and clicks the "Add to My Barista" button to subscribe.

<font color="#3b9f0f">*Click the "Add to My Barista" button or navigate to* *join the subscription.*</font>
:::

:::VerticalSplitItem


![](https://api.archbee.com/api/optimize/bAgVaanSi1tFmfc8PghaH/N89XhxnIHIg-mTAEOZkuU_image.png)



![](https://api.archbee.com/api/optimize/bAgVaanSi1tFmfc8PghaH/0Om_GqzL9ble_PQvauwSr_image.png)
:::
::::

::::VerticalSplit{layout="middle"}
:::VerticalSplitItem
Sandro now becomes the Barista subscriber and sees a new offer.
:::

:::VerticalSplitItem


![](https://api.archbee.com/api/optimize/bAgVaanSi1tFmfc8PghaH/_GfdNsIsPVWp1GBmrJ_zA_image.png)
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::::

### Mobile:

::::VerticalSplit{layout="middle"}
:::VerticalSplitItem
Sandro opens the Frescopa app and sees a banner encouraging him to join the My Barista program.&#x20;
:::

:::VerticalSplitItem


![](https://api.archbee.com/api/optimize/bAgVaanSi1tFmfc8PghaH/vQVscDiSYs4s1yv-jvkwK_image.png)
:::
::::

::::VerticalSplit{layout="middle"}
:::VerticalSplitItem
Sandro logs in to the mobile app with his email as he is already a subscriber.

<font color="#3b9f0f">*Click on the profile icon on the top left and log in using the email trehan+63\@adobetest.com*</font>**

&#x20;<font color="#3b9f0f">*If it's a new profile, he can click on the offer banner above and join the My Barista program.*</font>
:::

:::VerticalSplitItem


![](https://api.archbee.com/api/optimize/bAgVaanSi1tFmfc8PghaH/SLFmcBFZK6PLSH2ggM7V7_image.png)
:::
::::



::::VerticalSplit{layout="middle"}
:::VerticalSplitItem
Sandro, now see the updated offer on the app as he is a My Barista subscriber.


:::

:::VerticalSplitItem


![](https://api.archbee.com/api/optimize/bAgVaanSi1tFmfc8PghaH/uC0aVTGHptPEvtSSyx6xS_image.png)
:::
::::

### Customer Experience App

::::VerticalSplit{layout="middle"}
:::VerticalSplitItem
User logs into the customer experience app and sees a default offer.
:::

:::VerticalSplitItem


![](https://api.archbee.com/api/optimize/bAgVaanSi1tFmfc8PghaH/RrOHlBt6N91pc5DJ8qr5G_image.png)
:::
::::

::::VerticalSplit{layout="middle"}
:::VerticalSplitItem
User subscribes to the Barista plan and is presented with a new offer.
:::

:::VerticalSplitItem


![](https://api.archbee.com/api/optimize/bAgVaanSi1tFmfc8PghaH/__QARnFQNDFcA2c6B1c_A_image.png)
:::
::::



### Campaign link for Web Usecase:

[https://experience.adobe.com/#/@demosystem4/sname\:public-frescopa/journey-optimizer/campaigns/summary/66a40bca-5cb5-4631-8ac0-0b538c227c11](https://experience.adobe.com/#/@demosystem4/sname\:public-frescopa/journey-optimizer/campaigns/summary/66a40bca-5cb5-4631-8ac0-0b538c227c11)



![](https://api.archbee.com/api/optimize/bAgVaanSi1tFmfc8PghaH/0oqJt62ekJGn5N6p8n_5M_image.png)

### Campaign link for Mobile Usecase:

[https://experience.adobe.com/#/@demosystem4/sname\:public-frescopa/journey-optimizer/campaigns/summary/a7f117af-f211-4733-bbfc-5bae3a36cf18](https://experience.adobe.com/#/@demosystem4/sname\:public-frescopa/journey-optimizer/campaigns/summary/a7f117af-f211-4733-bbfc-5bae3a36cf18)





![](https://api.archbee.com/api/optimize/bAgVaanSi1tFmfc8PghaH/umd0kkzd1bIN_17RogkBc_image.png)

### Campaign link for CX App Usecase:

[https://experience.adobe.com/#/@demosystem4/sname\:public-frescopa/journey-optimizer/campaigns/summary/ff367937-e106-49e2-bb58-4dee6f2f9964](https://experience.adobe.com/#/@demosystem4/sname\:public-frescopa/journey-optimizer/campaigns/summary/ff367937-e106-49e2-bb58-4dee6f2f9964)



![](https://api.archbee.com/api/optimize/bAgVaanSi1tFmfc8PghaH/dF8M13xZhkrt_EpCk5pK0_image.png)