---
title: Connections and Data Views
slug: docs/RHTa-connections-and-data-views
docTags: 
createdAt: 2024-12-02T09:16:41.180Z
---

Connection and data view are the basic building blocks, that allow to unifying profiles/events and interpretation of attribute values, to better understand the customer journey.

## Connection for SecurFinancial

The connection allows us to collect data from multiple sources like websites, mobile, call-center, etc., and unify profile and experience events by using a common profile identity. To know details about how the connection works in CJA [check the documentation.](https://experienceleague.adobe.com/docs/analytics-platform/using/cja-connections/overview.html?lang=en)

:::hint{type="info"}
**Connection name: **[SecurFinancial - Data Connection V1](https://experience.adobe.com/#/@demosystem4/platform/analytics/#/connections2/view/dg_3317acee-9b76-4896-90f1-1fa1cf3c474f)
:::

:::hint{type="info"}
**Sandbox for a dataset: **[Public Project - SecurFinancial](https://experience.adobe.com/#/@demosystem4/sname\:public-securfinancial/platform/dataset/browse?hideSystemDatasets=true\&limit=50\&page=1\&search=-%20cja%20-\&sortDescending=1\&sortField=created)
:::

![](https://api.archbee.com/api/optimize/bAgVaanSi1tFmfc8PghaH/IdNNfCEBAPUEx_ycpvGst_image.png)

## DATASETS

**Experience Event Datasets**:

- Demo System - CJA - Dataset for POS
- Demo System - CJA - Dataset for Chatbot
- Demo System - CJA - Dataset for Callcentre
- Demo System - CJA - Dataset for Mobile
- Demo System - CJA - Dataset for Website

**Adobe Journey Optimizer Datasets:**

- Demo System - CJA - Dataset for AJO Step Events
- Demo System - CJA - Dataset for AJO Message Feedback
- Demo System - CJA - Dataset for AJO Message Tracking

**Lookup Datasets:**

- Demo System - CJA - Dataset for AJO Entity

**Profile Dataset:**

- Demo System - CJA Profile Dataset for CRM

## PROFILE ID(Data Stitching)

- For experience event datasets 
  **\_demosystem4.identification.core.crmId**
- For AJO datasets
  identityMap (**crmId**)
- For AJO Entity lookup
  Key: **\_experience.customerJourneyManagement.entities.channelDetails.messageID**

  Matching key: **\_experience.customerJourneyManagement.messageExecution.messageID**

## Data View for SecurFinancial

A data view is a container specific to Customer Journey Analytics that lets you determine how to interpret data from a connection. It specifies all dimensions and metrics available in the Analysis Workspace and which columns those dimensions and metrics obtain their data from. Data views are defined in preparation for reporting in the Analysis Workspace. To know additional details of Data View in CJA [check documentation](https://experienceleague.adobe.com/docs/analytics-platform/using/cja-dataviews/data-views.html?lang=en)*.*

:::hint{type="info"}
**Data view: **[SecurFinancial - Data view 1.0](https://experience.adobe.com/#/@demosystem4/platform/analytics/#/dataViews/edit/dv_64196f9a1bbb2e0db853002b)

**Session timeout**: **48 hours**
:::

![](https://api.archbee.com/api/optimize/bAgVaanSi1tFmfc8PghaH/2WDDBaJ2dsu0xhEIGV20D_image.png)

## AUDIENCES(Filters)

- FSI: Web sessions to Call-Centre sessions
- FSI: Mobile sessions to Call-centre sessions
- FSI: Branch visits to Call-centre sessions
- FSI: Branch visits
- FSI: Online sessions
- FSI: Callcenter sessions
- FSI: Chatbot sessions

## CALCULATED METRICS

- FSI: Average call cost
- FSI: Average call duration

## Unable to view connection and data view tabs?

You need to have additional access privileges (refer [to doc](https://experienceleague.adobe.com/docs/analytics-platform/using/cja-admin/cja-access-control.html?lang=en#product-admin-role)). Please contact us using the Slack discussion channel, [#demo-system-next](#)**,** and we will add you to the user group.