---
title: Mobile app
slug: docs/TVCX-mobile-app
docTags: 
createdAt: 2024-11-29T09:51:56.730Z
---

Luma mobile app can be used to demonstrate many AEP features e.g. real-time customer profile, streaming segmentation, Offer Decisioning, Target, and Journey Optimizer.

## How to start

You can access the Luma mobile project either through the Public Projects section in [DSN Home](https://dsn.adobe.com/workspaces/luma) or by directly opening the [Live Demos App](https://dsn.adobe.com/docs/live-demos-mobile-app) and selecting the Luma public project on the settings tab. 

##  Gather experience with events and streaming segmentation

Every action in the app is tracked. 

We are sending commerce events: commerce.productView, commerce.checkout, commerce.purchase, commerce.productListAdds

To learn more about the target audience, check [this link](https://dsn.adobe.com/docs/RHRc-audiences)



## Demonstrate Profile Registration or Merging with the existing profile

You can use the login screen to merge the profile with the one that already exists in AEP.

You can use the registration screen to create a new profile in AEP (you will be later able to log in with it on the website)



Profile Viewer displays merged profiles, not only the ones connected to the mobile app. So if the current profile contains events collected from a website, they will be visible too.

## Use Personalization using Experience Decisioning

The home page banner is changed based on user Segments with Target

Below the "Latest arrivals" section, an ad is displayed from Experience Decisioning and updates based on user segments.

[Learn more](https://dsn.adobe.com/docs/1vBE-target) about Luma Personalization using Experience Decisioning in the mobile app.

## In-app Messaging

The app can display in-app messages.

## Push messages

The app can receive push and use [deep links](https://dsn.adobe.com/docs/deep-link-support). For Luma scenario, it was used in [the Luma+ Loyalty ](https://dsn.adobe.com/docs/luma-loyalty-membership)[Membership](https://docs.adobedemo.com/projects/public-projects/luma/scenarios/luma+-loyalty-membership) Scenario and [Cart Abandonment Scenario](https://dsn.adobe.com/docs/cart-abandonment-scenario)

##  Assurance

All communication between the app and Adobe products can be tracked with Assurance. [Learn more about how to connect the app](https://dsn.adobe.com/docs/use-assurance).