---
title: Campaign MCP Server
slug: docs/campaign-mcp-server
docTags: 
createdAt: 2026-05-27T09:18:57.892Z
---

:::hint{type="warning"}
Please note that this is currently in **Beta** for internal use.
:::



This page shows what you can accomplish with the **Adobe Campaign MCP server** using natural-language prompts, from quick lookups to multi-step analysis and reporting. You can use the MCP in CX Enterprise Coworker and AI Platforms.



:::ExpandableHeading
## Campaign MCP in Coworker

You can now leverage Campaign MCP in CX Enterprise Coworker, available in the **Adobe Demo System Shared** organization.



![](https://api.archbee.com/api/optimize/bAgVaanSi1tFmfc8PghaH/PKa01aWbF3CP5eSIVDwfy_cleanshot-2026-10-01-at-52443-pm-2x.png)

[Access CX Enterprise Coworker in Adobe Campaign V8](https://experience.adobe.com/?shell_aiChatEnabled=true\&shell_nextGenAIEnabled=true#/@demosystem4/so\:demosystem4-mkt-prod1/acc/home)
:::

::::ExpandableHeading
## Connect the Adobe Campaign MCP server with Claude.ai

**Prerequisites**

- Access to Adobe Campaign
- Access to an MCP client such as Cursor, ChatGPT, or Claude.ai with a paid subscription

**Via Finder GUI:**

1. In Finder, press **Cmd + Shift + G** (Go to Folder)
2. Paste: `~/Library/Application Support/Claude/`
3. Press **Enter**
4. Edit the file **claude\_desktop\_config.json&#x20;**&#x74;o add the `campaign-mcp` details:&#x20;

:::BlockQuote
&#x20;   "campaign-MCP": \{
&#x20;         "command": "npx",
&#x20;         "args": \[
&#x20;           "-y",
&#x20;           "mcp-remote",
&#x20;           "https\://campaign-mcp.adobe.io/mcp/",
&#x20;           "--transport",
&#x20;           "streamable-http",
&#x20;           "--header",
&#x20;           "Authorization\:Bearer \<INSERT\_YOUR\_IMS\_TOKEN>",
&#x20;           "--header",
&#x20;           "x-campaign-base-url\:https\://demosystem4-mkt-prod1.campaign.adobe.com",
&#x20;           "--header",
&#x20;           "x-campaign-mode\:full-control"],
&#x20;         "env": \{
&#x20;           "CAMPAIGN\_IMS\_TOKEN": "\<INSERT\_YOUR\_IMS\_TOKEN>",
&#x20;           "CAMPAIGN\_BASE\_URL": "https\://demosystem4-mkt-prod1.campaign.adobe.com"
&#x20;         }
&#x20;     }
:::

5. Replace `${CAMPAIGN_IMS_TOKEN}` & `${CAMPAIGN_BASE_URL}` with a generated IMS Token having access to the targeted Campaign instance and the Campaign instance base URL
::::

:::ExpandableHeading
## Use cases



|   **Goal**                  |   **Prompts**                                                                            |
| --------------------------- | ---------------------------------------------------------------------------------------- |
| **Explore the instance**    | List the 10 most recently modified workflows and flag any that are paused                |
| **Explore the instance**    | Show KPIs for my last email delivery and compare it to the previous on                   |
| **Explore the instance**    | Compute RFM segments and tell me how many Champions I have                               |
| **Create marketing assets** | Draft a daily workflow: query active recipients with an email, then send a welcome email |
|                             |                                                                                          |
|                             |                                                                                          |
|                             |                                                                                          |
|                             |                                                                                          |
|                             |                                                                                          |
|                             |                                                                                          |
:::

