---
title: Target
slug: docs/target
docTags: 
createdAt: 2024-11-13T09:34:25.902Z
---

Adobe Target is used by Luma to personalized the home page banner experience for website visitors and mobile app users.

## Website Home Page Banner Personalization

1. Default Experience

![](https://api.archbee.com/api/optimize/bAgVaanSi1tFmfc8PghaH/yq3beYcxuRKLKWXmkQyJb_image.png)

2. Experience for Interested in Men's category Audience 

![](https://api.archbee.com/api/optimize/bAgVaanSi1tFmfc8PghaH/M7dLIXeqGVT3TV3cJavqy_image.png)

3\. Experience for Interested in Yoga

![](https://api.archbee.com/api/optimize/bAgVaanSi1tFmfc8PghaH/ACGdNF27mXVAT_yTaWfvv_image.png)



![](https://api.archbee.com/api/optimize/bAgVaanSi1tFmfc8PghaH/jM2zJWQBxaSZr9gVsYunt_image.png)

![](https://api.archbee.com/api/optimize/bAgVaanSi1tFmfc8PghaH/3mvoSit7WjSBIkUXAO5oo_image.png)

5\. Experience for Luma - Mobile App Users



![](https://api.archbee.com/api/optimize/bAgVaanSi1tFmfc8PghaH/HT0NegpIr281DHv4HEGAz_image.png)



Link to the Target Activity: [https://experience.adobe.com/#/@demosystem4/target/activities/edit/Experience-Targeting/luma\_-\_home\_pagepersonalization0](https://experience.adobe.com/#/@demosystem4/target/activities/edit/Experience-Targeting/luma_-_home_pagepersonalization0)

## Mobile - Home Screen Banner Personalization

The same audiences are used in activity for the Luma Mobile application.

1. Default Experience





::Image[]{src="https://api.archbee.com/api/optimize/bAgVaanSi1tFmfc8PghaH/1lsd1QXYw6yt_hyCxpQa1_image.png" size="46" width="1128" height="2124" position="center" darkWidth="1128" darkHeight="2124" showCaption="false"}

2\. Experience for Interested in Women's products



::Image[]{src="https://api.archbee.com/api/optimize/bAgVaanSi1tFmfc8PghaH/_hyCKkNx-JXOZnHOmaHN5_image.png" size="44" width="1040" height="2036" position="center" darkWidth="1040" darkHeight="2036" showCaption="false"}

3\. Experience for Interested in Men's products



::Image[]{src="https://api.archbee.com/api/optimize/bAgVaanSi1tFmfc8PghaH/DqaGeXXqUm0JCnUNyEPWz_image.png" size="48" width="1128" height="2124" position="center" darkWidth="1128" darkHeight="2124" showCaption="false"}

Link to the Target Activity

[https://experience.adobe.com/#/@demosystem4/target/activities/activity-details/experience\_targeting/1222555/overview](https://experience.adobe.com/#/@demosystem4/target/activities/activity-details/experience_targeting/1222555/overview)