---
title: Triggering Journeys - Connected Experience
slug: docs/triggering-journeys-connected-experience
docTags: 
createdAt: 2025-08-29T19:15:03.230Z
---

## Journey 1: Email ➝ SMS

- Andrew visits Frescopa, shares his details at checkout.
- A **welcome email** is sent shortly after, highlighting Frescopa’s brand and offering a QR code to download the app.
- If Andrew does **not open the email**, the journey branches to **SMS**
- This ensures Frescopa reaches him on a preferred channel, while respecting engagement rules.
- [Link](https://experience.adobe.com/#/@demosystem4/sname\:public-frescopa/journey-optimizer/journeys/journey/78e93761-b0f2-4dbc-8e54-f9c47f51323a)



![](https://api.archbee.com/api/optimize/bAgVaanSi1tFmfc8PghaH/bta1AmTrB8k2VTRow7Q0a_image.png)



## Journey 2: App Engagement (After Install)

- Once Andrew scans the QR code (from either the email or SMS), he **installs the Frescopa app**.
- On first open, he’s greeted with an **content card welcome offer**:
- Since his details are already shared at the store, his profile is recognized, and personalization begins immediately.
- A **push notification** follows to reinforce the reward.
- [Link](https://experience.adobe.com/#/@demosystem4/sname\:public-frescopa/journey-optimizer/journeys/journey/526b618e-c338-40fc-b5a8-a7b6b4a31163)



![](https://api.archbee.com/api/optimize/bAgVaanSi1tFmfc8PghaH/_POZFFWxl-NXAEdzghbra_image.png)