Target
3 min
Adobe Target is used by Luma to personalized the home page banner experience for website visitors and mobile app users.
Website Home Page Banner Personalization
- Default Experience
- Experience for Interested in Men's category Audience
3. Experience for Interested in Yoga
4. Experience for Interested in Women's product Audience
5. Experience for Luma - Mobile App Users
Link to the Target Activity: https://experience.adobe.com/#/@demosystem4/target/activities/edit/Experience-Targeting/luma_-_home_pagepersonalization0
Mobile - Home Screen Banner Personalization
The same audiences are used in the activity for the Luma Mobile application.
- Default Experience
2. Experience for Interested in Women's products
3. Experience for Interested in Men's products
Link to the Target Activity