Luma (Retail)
2 min
Luma is a fictitious retail brand selling athletic apparel and equipment through multiple channels. To access Luma projects, please open this link: https://dsn.adobe.com/workspaces/luma
All Luma projects are connected to the public-luma sandbox in the Adobe Demo System Shared IMS Org
Proposed scenarios
- Cross-channel data collection
- Intelligent Re-engagement
- Cart Abandonment
- Luma+ Loyalty Campaign
- Improved Customer Support
Luma assets
- Website: https://dsn.adobe.com/web/luma3
- Mobile App: Project ID: luma3-mobile
- Customer Experience app: https://dsn.adobe.com/cx2/luma3-cx-app
- Call Center/IVR: Call +1 978 391-2828, more details here: Call Center(Twilio) Retail Flow
- Customer Journey Analytics: https://experience.adobe.com/#/@demosystem4/platform/analytics/#/workspace/edit/63e24f771426b710a2838fee
- Event Trigger Project: https://dsn.adobe.com/cx/luma2-jt
- Microsite: https://dsn.adobe.com/web/luma-customer-hub
Additional informations
- Journeys
- Personalization: Target, Offer Decisioning, Code Based Experiences
- Content Card support Content Cards